F.u.S.E. Fest Week is finally here! Been waiting for this all year. Friday night it begins and Saturday it all goes down. More than 30 bands, 9+ DJs, food, drinks, Fulton Street, all ages fun, adult fun, walking, partying, discovering, all that stuff and more.
To get you late comers up to speed... This is the third year of the Fresno Urban Sound Experience (F.u.S.E. Fest). A showcase of Fresno area music talent and a showcase of Downtown Fresno.
It started because some writer somewhere came back from other valley music festivals and said "Why doesn't Fresno have this!?" So this one guy plus some other Creative Fresnans and music folk said "Well, let's make this happen in Fresno then."
So F.u.S.E. Fest was born. And rather than do the setup-a-stage-on-the-mall thing, the powers that be felt it would be cooler to use existing downtown businesses as venues/stages. Sorta like some other festival does. And, if possible, make it walkable. Kinda like the energy that comes from the Tower District's Rogue Festival.
The First year accomplished those goals. Using three venues (Cafe Corazon, Smokehouse and Milano's) with nice success. It was small, but it was cool. And more importantly: it happened.
Year two couldn't be accomplished the same way because two of the previous venues closed. So, F.u.S.E. Fest went where downtown told it to: Club One, Joe's Steakhouse, Hero's Sportsbar, Smokehouse and the Spiral Garage (yes, a parking garage - it was way more awesome than it sounds). Again it was a success. Not tear-down-the-goalposts success, but still nice.
So now we're here at year three. This Saturday. And this year Downtown Fresno told the F.u.S.E. Festival "Fulton Steet is where you need to be!" Referring to the new KYNO/K-Jewl building. The Fulton Street Project at Warnors with the Star Palace and Frank's Place. The new Iron Bird Cafe. And, of course, what is now a F.u.S.E. Festival tradition: Tokyo Garden (the only venue that's been involved in all three festivals).
There are lots of little and big details to get out, which we'll be doing here all week, just to get you geeked up for this as much as we are. Details like where and when the bands are playing, pre-party news (Down Word is playing Friday at the Lamp Post), the interesting food that'll be available to enjoy and what tricks some of the musicians might have up their sleeve exclusively for their F.u.S.E. performance.
Make sure to follow F.u.S.E. on Twitter and Facebook for more such news. And invite your friends.
This festival is a group of Fresnans, trying to show folks that Fresno has a large pool of talented musicians and something going on downtown. Simple as that. Hope you can come support that effort with us on Saturday.
Full disclosure: we are humbly grateful to be one of the many F.u.S.E. Fest organizers. You know, so, if you feel it sucks, this is where to leave your hate comments.
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